Setting up URL redirects on your Shifter website can be essential for maintaining a website’s SEO value. Redirecting URLs ensures users can always find the content they are looking for, no matter how the URL structure of your website changes. That way, any SEO value you have built up is maintained, so you don’t have to start from scratch.

Shifter is a great option for setting up URL redirects using a static site. It allows you to quickly and easily update the paths of your pages and posts, preserving any SEO value you gain.

You can redirect users from one URL to another, strip the date from a URL, or even redirect to a different post or page. It’s important to note that Shifter only supports simple redirects. More advanced options, such as regular expressions, pattern matching, and randomization, are not currently supported.

If you’re looking for an easy way to manage your website, setting up URL redirects on Shifter is a great option. Give it a try today and see how it can help make managing your website easier.

For more information, check out the Redirection plugin article: https://support.getshifter.io/en/articles/2106782-wordpress-redirects-on-shifter-using-the-redirection-plugin